On the afternoon of October 29th, in the luxurious setting of the Grand Plaza Hanoi Hotel, MultiMedia JSC officially held a press conference to announce the launch of the Aquafina Vietnam International Fashion Week (AVIFW) Autumn/Winter 2025 program.
On the red carpet at the AVIFW Autumn/Winter 2025 press conference (from left to right): runner-up Giang Phùng, winner Mai Hoa,
runner-up Vũ Mỹ Ngân of Vietnam’s Next Top Model 2025, and Huỳnh Tú Anh, winner of The Face Vietnam 2023.
After more than a decade and 19 brilliantly successful seasons, Aquafina Vietnam International Fashion Week (AVIFW) has continuously developed, affirming its position as a leading annual fashion event in the region, contributing to the strong dissemination of the image and identity of Vietnamese fashion on the world map.
In its 20th season, AVIFW Autumn/Winter 2025 returns with the theme #PureStyleShines – Individuality creates style, celebrating the beauty of difference and encouraging each individual to confidently express their unique style.
In particular, to celebrate this milestone of 20 years and to demonstrate the spirit of regional and international fashion exchange, Aquafina Vietnam International Fashion Week Autumn/Winter 2025 will welcome more international brands and designers than in previous seasons.
Madame Trang Le shares her thoughts on the #PureStyleShines theme – Identity
Creates Style and the milestone of 20 seasons of the event.
Speaking at the press conference, Ms. Trang Le, President of the Association of Southeast Asian Fashion Designers (CAFD) and President of Aquafina Vietnam International Fashion Week, shared her heartfelt thoughts on this year’s special 20th season:
“Entering a new era, our goal is to build a professional, sustainable, and distinctive Vietnamese fashion industry, so that Vietnam is not only a regional fashion destination but also a captivating creative hub of Southeast Asia.”
What’s special about AVIFW Autumn/Winter 2025?
Sneak peek designs for Aquafina Vietnam International Fashion Week F/W 2025
At the press conference held on the afternoon of October 29, 2025 at the Grand Plaza Hotel Hanoi, AVIFW officially announced the list of 20 domestic and international fashion brands participating in the Autumn/Winter 2025 edition.
From the international stage, the program welcomes back familiar faces who have collaborated and made a name for themselves since the first seasons, such as designer Frederick Lee (Singapore), designer Francis Libiran (Philippines), and designer Priyo Oktavino (Indonesia). This demonstrates their success in partnering with AVIFW and their confidence in the program’s impact.
This season, the show also welcomes many international brands making their debut, such as Mr. Ajay Kumar (India), Natacha Van (Cambodia), Bandid Lasavong (Laos), and Trip&Co (China). The more brands participating, the more colorful, attractive, and unique the show promises to be.
From Vietnam, AVIFW Autumn/Winter 2025 simultaneously welcomes the participation of two well-known domestic fashion brands: Canifa and Pantio. While Canifa, with its ready-to-wear collections for all ages, has repeatedly brought a vibrant atmosphere to the AVIFW runway, Pantio will be making its debut with sophisticated designs for women.
Alongside established names, AVIFW Autumn/Winter 2025 continues to affirm its role in nurturing young talent by collaborating for the first time with Hanoi University of Architecture and Hanoi University of Industrial Fine Arts. These are prestigious institutions with high-quality fashion design departments in Hanoi, and many renowned designers have studied and achieved success there.
The best students from these universities will have the opportunity to showcase their designs, gain practical experience in the fashion industry, learn from leading experts, and express their own creative voice.
List of designers and brands participating in AVIFW Autumn/Winter 2025
11 Domestic fashion designers and brands:
- Designer Vu Viet Ha
- Designer Ha Linh Thu
- Designer Adrian Anh Tuan
- Designer Cao Minh Tien
- Designer Ivan Tran
- Fashion brand Canifa
- Fashion brand Patino Fashion
- Fashion brand CEM
- Fashion brand The Mab Lab
- University of Fine Arts & Industry
- Hanoi University of Architecture
Opening the show this time is designer Vu Viet Ha with the collection “Pure Origins” inspired by the epic “Birth of the Land and Water” of the Muong ethnic group. Closing is the “Dreaming” collection from designer Cao Minh Tien, who has participated in three different seasons.
9 International Fashion Designers and Brands
- Designer Freederick Lee (Singapore)
- Chula Fashion (Spain)
- Designer Francis Libiran (Philippines)
- Designer Mr. Ajay Kumar (India)
- Designer Natacha Van (Cambodia)
- Men Folder by Bandid Lasavong (Laos)
- Designer Priyo Oktaviano (Indonesia)
- Behati Fashion (Malaysia)
- Trip & Co (China)
Exciting Side Activities
The Model Selection Week, taking place on October 30-31, 2025 at Royal City Shopping Center, Hanoi, is more than just a professional fashion show; AVIFW is also a launching pad for Vietnamese models to access an international work environment. Within the framework of this year’s fashion week, the Organizing Committee – MultiMedia JSC and BeU Models – have once again invited representatives from leading international model management companies to participate, seeking and providing opportunities for promising young Vietnamese models to work in an international environment through the event’s activities.
The Art Of Purity event – a Fashion and Interactive Art Exhibition – will take place from October 30th to November 2nd, 2025, at Level B2, Vincom Mega Mall Royal City, Hanoi, in partnership with Aquafina. It offers a creative space combining fashion, art, and interactive technology for fashion enthusiasts in the capital city.
With all the exciting revelations at the press conference, it’s clear that AVIFW Autumn/Winter 2025 is being eagerly anticipated by fashion lovers and the community both domestically and internationally. Fashion enthusiasts can attend and admire the collections of renowned domestic and international designers and fashion brands by purchasing tickets early at Ticketbox.vn.
Source: https://bazaarvietnam.vn/
